What do we mean by saying stay weird? For us, it doesn't mean to always embrace deviant behaviors. That's because it would be a stretch that creates another social category which, in the end, is just another way of conforming. Besides, to always be contrary no matter what, highlights an inability to think.

Stay weird means always following your will, without feeling pressured to conform to any social norm to fulfill others' expectations. We strongly believe that such behavior will result in an enhancement of the uniqueness and, ultimately, the happiness of each individual.